I’m Pete Madigan. I help businesses explain what they do, develop campaigns and content, and put AI and partnerships to practical use.
My work spans music, technology and modern culture. I’ve conducted more than 100 artist interviews across Uncut, Mixmag and Billboard Magazine, shaped launch messaging and created tools for sales teams.
That experience is useful when you know your business inside out, but need someone to ask the right questions, find the story and turn it into something other people can use.
Tell me what you’re working on
Beatport.io · MoonPay
I shaped launch copy and go-to-market messaging for Beatport.io, Beatport’s Web3 platform. At MoonPay, I created sales-enablement tools around adidas and BAPE projects, helping teams explain the work and its value.
If your product takes too much explaining, I can help turn the detail into a clearer message, website copy or sales material.
Crossmint · Staar Player
My growth and partnership work at Crossmint helped explain its technology and bring it to new audiences. I also co-founded Staar Player Music Group, organised a music collaboration camp in Ibiza, booked artists and secured sponsorships.
I bring that experience to developing a proposition both sides can understand, and preparing the material for a useful conversation.
ShadowVision Media · Ibiza Uncut · UGroove.TV
I built ShadowVision Media and created Ibiza Uncut, a music interview format produced with BMG and Ultra Music Festival. I also founded music and culture media platform UGroove.TV.
Interviewing is still central to my work. It gives founder writing and editorial content something specific to say, drawn from the person’s own knowledge rather than a generic content plan.
My wider experience includes projects for PSG through Matchain, Alpine cars and Nerds Collective.
Product marketing · MoonPay“Pete is smart, creative and tremendously charismatic. I really enjoyed working with him on product marketing and I’d recommend him to anyone.”
Growth & partnerships · Crossmint“A beast! One of the most passionate people I’ve met. Pete helped bring awareness of Crossmint to the world.”
Strategy · Storytelling · AI · Partnerships
I work with founders, companies, brands and marketing directors on focused projects and ongoing support. That might mean a clearer website, writing from your expertise, a campaign idea, an AI opportunity review or a partnership proposal. See how I can help
Partnerships & A&R
I work on partnerships and A&R for vers1ons, helping connect rights holders and producers around licensed remixes and new versions.
Independent research & publishing
I write about the business behind music: rights, royalties, ownership and the systems that decide who gets paid.
Community & practical AI
Bringing people together in Phuket to learn, experiment and put AI to work.
A rough brief is enough. Tell me about the business, what is getting in the way and what you want to change. We can work out whether I can help and agree a scope before work begins.
Tell me what you’re working on
